Creating a mobile app is a huge accomplishment, but marketing a mobile app can be a challenge. Thankfully, there are a lot of things you can do. In this article, we will provide you with a few tips for marketing your mobile app.
1. Optimize Your App For The App Stores – You want to optimize your app for the app stores, such as Google Play and Apple’s App Store, which you can do by including relevant tags and optimizing your app title. You want to choose a keyword that people are searching for and you want the keyword to be related to what your game or app is all about. Once you find the ideal keyword, then include it in the title of your app, the description of your app and anywhere else that is relevant. These are only a few things you can do to optimize your app.
2. Use Facebook – Believe it or not, there are many mobile app creators that don’t harness the power of Facebook and this is a mistake. What you want to do is pay to advertise your app to Facebook users and you should create a page for your app and then pay for page likes via the option Facebook gives you when you are creating your ad. Do this on a regular basis and eventually you will get a lot of people downloading your app. Here’s a tip, start with a small budget and create a few campaigns and when you notice a campaign really taking off, then invest more money into that campaign and scrap the less successful ones.
3. Reviews Can Help – You want to get reviews on your app, but you want people to naturally create reviews. The more reviews you have for your app, the more likely it will appear in a good spot in the app stores, when people search for keywords related to your app. What you can do is give people a free trial of your app or give them some sort of free credits, if your app is a game, and this should encourage them to write a review.
4. Mobile Ad Networks – If you’re willing to spend a small amount of money, then research mobile ad networks. There are so many out there, but you will want to use some of the top ones, including AdMob and Mojiva. A lot of people are not fans of using mobile ad networks, but it’s usually because they are not using a good network, but you should see some good results with the two networks we’ve just mentioned. The key is to start small and then increase your budget as you get results.
Marketing a mobile app doesn’t have to be extremely difficult. If you keep the above tips in mind and the info found on the HongfenTech website, then you could end up getting quite a few downloads on a regular basis. The key to being successful with mobile app marketing is to be patient, persistent and to keep trying different marketing methods.Creating a mobile app is a huge accomplishment, but marketing a mobile app can be a challenge.